Our X13 "Year End Clearance" sale has begun!
This year, vendors are starting and ending their promotional timeframes on various dates between 12/19/19 and 1/8/20. Below is information to help you understand exactly how this campaign will roll out in order to maximize vendor sale pricing.
X13 differs from other promotional periods because NEAEG is exclusively funding local social media ads through Promoboxx. If you wish to run a display campaign using these ads to promote the Year End Clearance offers, you are responsible for using your own funds.
NEAEG has provided all dealers free Year End Clearance Google Display creative that will be tagged with your logos and sent to you via email on Dec 18th. You have the freedom to use this creative as you’d like. Click here to view the X13 creative
If you would like to opt-in to run these ads using your own funds or have any questions regarding the display creative, please do not hesitate to reach out to AVB Marketing's Susanna Hall at susanna.hall@avb.net or (774) 855-6868.
What other assets is NEAEG providing?
Digital Circular
Landing pages and rotating banners
Email blast
Promoboxx social media advertising through the Local Ad Platform. Click here to view the Promoboxx ads which will run on your behalf
As mentioned, vendors made it complicated by starting and ending their promos on various dates. Here is a "cheat sheet" so you know exactly what's happening, and when.
Important: Vendor Sales & Pricing Info for X13
Digital Circular & Email Blast in Constant Contact: Valid for Publication 12/26-1/8
Landing pages and rotating banners: LG, Samsung & BSH 12/19-1/8 (LIVE now); Whirlpool, KitchenAid, Maytag & ELX/FRG 12/26-1/8 (going LIVE Thursday, 12/26)
Standard-sized tagged display ads are available for dealers to use if they want to fund their OWN Google Display campaign through a PDV; simply advertise following the dates on the ads — LG, Samsung & BSH 12/19-1/8; Whirlpool, KitchenAid, Maytag & ELX/FRG 12/26-1/8
Promoboxx social media advertising through the Local Ad Platform: LIVE on various dates (LG, Samsung & BSH 12/19-1/8; Whirlpool, KitchenAid, Maytag & ELX/FRG 12/26-1/8)
Promoboxx organic content launch date/end date LIVE on various dates (LG, Samsung & BSH 12/19-1/8; Whirlpool, KitchenAid, Maytag & ELX/FRG 12/26-1/8)
Best wishes for a successful sale to end 2019!

